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ERA Vision Statement Selling Services
ERA Commitment to Service Buying Services
ERA Mortgage ERA Seller Security Plan
ERA Home Protection Plan  
  The ERA Vision Statement
ERA Real Estate will be the company of choice for customers and agents because ERA® sales associates are ethical, forward-thinking and results-oriented professionals who take a proactive approach to real estate. Therefore, agents can be sure they'll have the best tools and training to accomplish any job.

Consumers will have total confidence that they are dealing with a consummate professional demonstrating the highest level of service and integrity.

 
The ERA Commitment to Service

The ERA® Commitment to Service is our promise to sellers, in writing, to make every effort to sell your house. As part of the Commitment to Service ERA Members agree to:

» Prepare a good-faith estimate of your home
» Conduct a preliminary qualification of prospective buyers
» Assist in arranging affordable financing
» Make a comparative study of your home
» Offer application assistance to qualified buyers
» Contact you regularly to report the selling progress of your home
» Review your competitive selling position every 30 days
» Where available, offer a one-year Home Protection Plan for ERA to the buyer of your home
» Provide information on Seller Protection Plan coverage
» Supply information regarding our Seller's Security Plan
» Photograph your home for marketing and promotional use
» Submit a photo of your home for Internet listing
» Provide you with a national referral service to assist you in finding a home in another community while your home is being sold

The Commitment to Service is a complete guarantee that we will make every effort to sell your house. It is a real demonstration of our statement that ERA professionals are "Always There For You.™".

        

 
The ERA Mortgage

At ERA Mortgage, we've created a way of doing mortgages that is so fast, so simple, and so convenient, you will never go back to your old way of doing mortgages. This is how it works:

Customers can call us seven days a week for a same-day mortgage decision.

Through our innovative telecommunications and computer capabilities, we can complete the entire mortgage loan process by telephone and overnight mail. The initial loan application information is taken over the phone. We can even get credit reports within 30 seconds!

We guarantee a same-day mortgage decision or we pay the customer $250.

We guarantee to meet the customer's requested closing date or we reduce the customer's interest rate by 1/8 of one percent for the life of the loan.*

All of the above is handled by expert mortgage loan consultants and counselors who keep the customer updated regarding every stage of the mortgage process.

In addition, we recently launched the Prospecting Power Program, an exciting new addition to our already successful Phone In, Move In® Mortgage Program. You will receive a selection of ready-to-print Prospecting Power ads that can be customized with your toll-free mortgage number. So when a call comes in to our Teleservices Center on your customized toll-free number, and the customer has not selected a real estate agent, we will notify your office immediately.

A SOLID FOUNDATION

How do we know our system works? Our history proves it. In 2000 alone, we provided over 163,500 mortgages totaling more than $22 billion, and our servicing portfolio is more than $80 billion – and growing. Out of 22,000 mortgage originators nationwide, ERA Mortgage is the fourth largest retail mortgage loan originator according to a survey by Inside Mortgage Finance.

CUSTOMIZING EVERY CUSTOMER

No two customers are alike. So why treat them like they are? ERA Mortgage can try to help you cater to each customer's unique financial situation.

ERA Mortgage offers over 100 different mortgage products to meet the diverse requirements of your customers. If you ever have customers whose needs are not met by one of these programs, just let us know and we'll work to try and create a program just for them.

        

 
The ERA Home Protection Plan

 When you're buying a home, buy with no major repair worries — choose a house covered by the Home Protection Plan for ERA® *. It's your best protection against costly, unexpected repair bills after closing.

The Home Protection Plan for ERA is simply an exclusive ERA program to protect you against expensive repair or replacement costs when the major working components in your new home break down: water heater...furnace...built-in appliances...electrical wiring...central air conditioning...exposed duct work...interior plumbing system and fixtures. Your protection lasts for a full year from the date of purchase on a previously owned home. And if you've purchased a new home, the Extended Home Protection Plan for ERA protects you from the first anniversary to the fifth anniversary of closing. ** Limited protection on Condominiums, covering the water heater, interior plumbing fixtures, and built-in appliances is also available.

Homes protected by the Home Protection Plan for ERA sell 15% faster on average. *** As an added bonus, the Home Protection Plan for ERA also protects sellers the same way. While your home is on the market, the same major components are covered until the day of sale — or a maximum of 180 days.****

So relax. Not only will you have peace of mind regarding unexpected repairs but you also increase the chances that your home will sell faster at a better value. The Home Protection Plan for ERA, another reason why we say, at ERA, "We're Selling Houses."®

Visit the ERA Home Protection Plan website

        

 
The ERA Seller Security Plan
Guaranteed sale, guaranteed price.

When you accept an offer from ERA Franchise Systems, Inc., the Sellers Security® Plan assures you that ERA Franchise Systems, Inc. will buy your current house if it doesn't sell within 180 days from the application date. ERA Franchise Systems, Inc. guarantees the purchase price offer, so you'll know in advance the minimum you can expect from the sale of your house. You'll also have plenty of time to see if any other buyer is willing to pay more.

You get the profit, ERA Franchise Systems, Inc. covers any loss.
Almost always, you will receive more than the price guaranteed by the agreement. If ERA Franchise Systems, Inc. ends up purchasing your house and then resells it for more than we have in it (including holding and closing expenses), the net profits are returned to you. But if ERA Franchise Systems Inc. sells it for less, you don't take the loss, ERA Franchise Systems, Inc. does.

ERA Mortgage Equity Advance Option can even help with your down payment.*
The ERA Mortgage Equity Advance Option allows qualified buyers to borrow against equity. You may use up to $500,000 of your available equity from the ERA® offer to purchase and close on your new home or for any other reason. So if the down payment on your new home is contingent on the proceeds from your old one, the ERA Mortgage Equity Advance Option has you covered.

Increased Buying Power.
The ERA® offer eliminates the uncertainty of contingency offers giving you the flexibility to move when you want. You are in a better negotiating position than other buyers who may still have to sell a home.

Sellers Security Plan qualification.
Your house must be a single-family primary residence. Houses must have an average appraised value of at least $50,000 and not more than $750,000. Mobile homes, co-ops, or multi-family homes are not eligible for the plan. Properties that have an abandoned storage tank on site are also not eligible.

Certain conditions apply. For complete details, see your participating ERA® Broker.

Visit the ERA Sellers Security Plan website

 
 
ERA First Realty of LaGrange, Inc.
306 South Lewis Street · LaGrange, GA 30240 · 706-883-6670 · Fax 706-883-8314